BRIGHTECH

2100% INCRASE IN REVENUE FROM EMAIL MARKETING

INDUSTRY

HOME GOODS

SERVICES

PAID SOCIAL CAMPAIGNS (FACEBOOK, INSTAGRAM, PINTEREST, TIKTOK)

EMAIL + SMS MARKETING

CONTENT PRODUCTION

Overview

Brightech was founded with one premise in mind: to offer designer lighting at prices accessible to everyone. They believe great design shouldn’t be available to a select few and you shouldn’t have to compromise on quality if you want something affordable.

The Goal

When we first met with Brightech, they expressed the need to really focus on their DTC efforts and knew that their email marketing could use an upgrade. They had some basic flows in place and were sending 2 campaigns per month.

The Strategy

We increased their campaigns to weekly sends and implemented our tried and true 12 revenue generating flows that led to a 1200% increase in revenue coming from email marketing. Soon after, they added on paid social and SMS management services, where we helped grow their SMS list and creatively optimize their advertising accounts.

THE RESULTS

2100% INCREASE IN REVENUE FROM EMAIL MARKETING

3.74 AVERAGE ROAS WITH PAID ADS

5,797 SMS SUBSCRIBERS GROWN FROM 0

Work With Us

“It was a big jump for our small business to trust an outside company to handle our marketing and our vision. With MM we have fund a truly collaborative partner who understands our brand and has completely elevated the digital advertising and email marketing experience for us.”