Brightech
2100% increase in revenue from email marketing

 

INDUSTRY

Home Goods

services

Paid Social Campaigns (Facebook, Instagram, Pinterest, TikTok)

Email + SMS Marketing

Content Production

Overview

 

Brightech was founded with one premise in mind: to offer designer lighting at prices accessible to everyone. They believe great design shouldn’t be available to a select few and you shouldn’t have to compromise on quality if you want something affordable.


The Goal

 

When we first met with Brightech, they expressed the need to really focus on their DTC efforts and knew that their email marketing could use an upgrade. They had some basic flows in place and were sending 2 campaigns per month. 


The Strategy

 

We increased their campaigns to weekly sends and implemented our tried and true 12 revenue generating flows that led to a 1200% increase in revenue coming from email marketing. Soon after, they added on paid social and SMS management services, where we helped grow their SMS list and creatively optimize their advertising accounts.

Our Stats

  • 2100%

    Increase in revenue from email marketing

  • 3.74

    Average ROAS

  • 5,795

    SMS Subscribers grown from 0

 Our Work