On the Blog

Discover the latest insights and industry trends for fashion, jewelry, beauty, and home e-commerce brands. Never miss an update - join our email list here.

Krista Karpan Krista Karpan

How To: Increase Email Open Rates

In a world of ever changing technology, dynamic paid social ads, and AI on the rise, email marketing remains to be a vital link to a profitable marketing strategy.

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Krista Karpan Krista Karpan

Why Advertise on Pinterest?

Pinterest advertising reaches consumers who may not be found on other traditional social platforms, and also reaches users in a buying mindset.

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Krista Karpan Krista Karpan

Marketing Attribution Explained

The goal of attribution is to determine which channels and messages had the greatest impact on the decision to convert, or take the desired next step.

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Krista Karpan Krista Karpan

Flows vs. Campaigns

If 25% of your total revenue is NOT from email marketing, book a call with us today.

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Krista Karpan Krista Karpan

What Drives Customer Loyalty?

We hope this brought some insight into today’s e-commerce world and how you can build lasting relationships with your customers.

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Krista Karpan Krista Karpan

Ready for Revenue Growth?

LTV is an estimate of the total revenue that a customer will generate throughout their entire time as a customer.

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Krista Karpan Krista Karpan

Your Best BFCM Strategy

To help you get ready for this exciting promotional season, we put together a quick checklist to help keep your brand’s marketing efforts on track.

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Krista Karpan Krista Karpan

SMS: The Latest Marketing Must-Have

Paying attention to the buzz surrounding SMS? Just know it’s here to stay. With consumers receiving branded messaging, ads and more on a daily (let’s be honest, hourly) basis, it’s easy to feel like some marketing efforts are being overlooked. SMS is the solution.

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Krista Karpan Krista Karpan

DIRECT TO CONSUMER: THE ONLY CHANCE FOR EMERGING FASHION BRANDS

So what does this mean for emerging fashion brands who used to rely on these retailers as a way of getting their name out there? The solution is a direct-to-consumer (DTC) and social selling strategy. It’s the only chance for emerging fashion brands to survive in this rapidly changing world.

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