MANTRA

63.11% INCREASE IN META ROAS YEAR OVER YEAR

INDUSTRY

JEWELRY

SERVICES

PAID SOCIAL CAMPAIGNS (FACEBOOK, INSTAGRAM, PINTEREST)

GOOGLE ADS

CONTENT PRODUCTION

Overview

Mantra is the original inspirational jewelry brand. Their mission is to inspire and empower with positive messages. Their pieces are reminders to choose happiness, to live what you love and to be present in every moment. What started with 5 mantras is now a collection of 150+ phrases meant to promote a lifestyle of optimism, positivity, and mindfulness.

The Goal

When Mantra first came to us, their main goal was to increase performance in their ad account. They knew that in order to do so, they needed to partner with an agency who could help them uplevel their creative strategy and develop a more cohesive marketing strategy. They wanted to be more strategic in the ad account and better understand what tests are leading to what results.

The Strategy

We knew with an already strong brand presence, that we could help take Mantra to the next level by producing new photo and video assets to use in the ad account. We knew that with these new assets and our ad creative team, that we could bring a fresh approach to their Meta and Pinterest ad accounts. In addition, the accounts had way too many campaigns running, so we consolidated the account for best results.

THE RESULTS

63.11% INCREASE IN FB ROAS YOY

56.41% INREASE IN PINTEREST ROAS FROM 1.17 TO 3.00

33.24% INCREASE IN CONVERSION RATE ON GOOGLE

35.12% DECREASE IN COST PER AQUISITION ON META

  • We have worked with Milked Media for a couple of years now, and they've been outstanding. Their creativity, attention to detail, and quick responses make them stand out. From planning to execution, they're professional and dedicated. They deliver results and keep communication seamless. Our team highly recommends Milked Media to anyone looking for a proactive and innovative advertising partner.