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Krista Karpan Krista Karpan

SMS: The Latest Marketing Must-Have

Paying attention to the buzz surrounding SMS? Just know it’s here to stay. With consumers receiving branded messaging, ads and more on a daily (let’s be honest, hourly) basis, it’s easy to feel like some marketing efforts are being overlooked. SMS is the solution.

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Krista Karpan Krista Karpan

DIRECT TO CONSUMER: THE ONLY CHANCE FOR EMERGING FASHION BRANDS

So what does this mean for emerging fashion brands who used to rely on these retailers as a way of getting their name out there? The solution is a direct-to-consumer (DTC) and social selling strategy. It’s the only chance for emerging fashion brands to survive in this rapidly changing world.

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